Jeffrey Zeldman

Understanding Web Design

When the institutions we’ve appointed to judge our best work don’t understand the nature or value of that work, then our clients, bosses, and coworkers won’t understand it either. And their lack of understanding can put crippling limits on your professional happiness, your long-term career, and the success of your next project.

Jeffrey Zeldman explains how to define the essence of our profession, and become the ambassador for web design that our work and your career deserve.