beyond tellerrand

In 2010 Marc Thiele founded beyond tellerrand. The name beyond tellerrand expresses the aim, that everybody involved wants look a bit further, look beyond the edge. It also reflects the global perspective of the event. The expression is a mix of the English word “beyond” and the German phrase “Über den Tellerrand schauen,” which means “Think outside the box”. The exact translation for the sentence is “Take a look beyond the edge of the plate” … makes sense?