Usability Techniques: Novel Approaches for the Seasoned Pro

Usability research is pretty straight forward. Find some users, put them in front of a design, have them execute a task or two, take some notes, write a report, and call it a night, right? Not quite. There are many advanced techniques which, when implemented effectively, can drastically improve the success of your research.

• Do you want to measure the effectiveness of your content pages?
• How do you ensure your links are meaningful to users?
• Do users see the value of your products and services?

When trying to answer these kinds of questions, some techniques work better than others. In this presentation, Christine Perfetti will show you some unique methods you’ve probably never heard of — techniques only practiced by the most adventurous design teams.