Kelly Goto

2 conference talks

Kelly Goto

Kelly Goto help organizations understand and empathize with their customers, so they can deliver products and services that are genuinely meaningful.

As a design ethnographer, she focuses on uncovering how people integrate products and services into their daily lives: what those experiences mean to people, and how to better shape that meaning. Kelly wrote Web Redesign 2.0: Workflow That Works.

Topics covered by Kelly Goto

User Research Emotional Engagement User Experience Business Strategy Mobile User Engagement Experience Mapping