Susan Weinschenk

Designing for Engagement

Learn how to apply psychology to create engaging products so that people will take the actions you want them to take. You’ll learn everything you need to know about people, how they think, decide, remember, and what motivates them. You’ll learn how to apply psychology to the design of websites, apps, and products so that they are engaging and so people will take the action you want them to take.

Cognitive Psychology, Designing Behaviors, Behavioral Economics, Perception