The Anatomy of a High-Converting Landing Page

If landing pages were vehicles, then mobile landing pages would be smart cars: they need to pack all the essential elements into half the space. That means understanding what information is essential to getting prospects to convert – and then stripping everything else away in your mobile design.

Having optimized thousands of landing pages over the years, Bryan Eisenberg, author of Call To Action, wants to offer you his framework for creating the perfect mobile responsive landing page.

You will learn

• How to optimize the 10 most important elements of high-converting landing pages for mobile devices
• The 3-step formula for testing each section of your mobile landing page
• What it really means to design mobile first