The Top 10 Things You Need to Know about Perception

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When you design a website, an app, software, or a product, you expect a human to interact with your design with their perceptual/sensory systems. If you want to design a product that is easy to use, engaging, and that meets your goals and objectives for user experience, then you need to know about the psychology of perception.

In this keynote Dr. Weinschenk will share her top ten most important research studies on perception — concentrating on vision and hearing, including: the role of peripheral vision vs. central vision, the emotional influence of shapes, why seeing and paying attention are not the same thing, and the power of auditory cues.