Don Norman

Expert 2 talks 1 event 4 topics 45m

Don Norman is the director of The Design Lab at University of California, San Diego. He is best known for his books on design, especially The Design of Everyday Things. He is widely regarded for his expertise in the fields of design, usability engineering, and cognitive science. He is also a co-founder and consultant with the Nielsen Norman Group. Much of Norman’s work involves the advocacy of user-centered design.

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