Expert 1 talk 0 events 4 topics 24m
B. J. Fogg was the first scientist to articulate the concept of “captology,” a word he coined to describe the overlap between persuasion and computers. Fogg founded the Stanford Persuasive Technology Lab and has directed several persuasive projects at Stanford including topics such as trust, credibility, mobile persuasion, and Mass Interpersonal Persuasion.
* Are you thinking about being more active? * Have you been trying to cut back on fattening foods? * Are you starting to eat better and be more active but having a hard time sticking with these changes? Old habits die hard. Changing your habi...
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